Make your
AI product
Easier to Understand, Trust & Adopt.
xploreUX helps product teams identify the usability, accessibility and trust barriers preventing customers from gaining value from Al-enabled products. In six weeks, you receive user evidence, validated improvements and a prioritised 90-day roadmap.

Join 50k+ users,
no hidden fees.

The Business Problem
Building the Al feature is
only the beginning
Many teams can launch Al functionality, but customers still hesitate, abandon the journey. or fail to trust the output. xploreUX helps you understand why before more time and money are spent on development.
Introducing AI does not automatically create a useful customer experience.
Users may try the feature once and never return. They may misunderstand its purpose, distrust its recommendations or abandon the journey when the output does not meet their expectations.
Internal analytics can show what people are doing, but they do not always explain why it is happening.
xploreUX helps your team understand the reasons behind low adoption before more time and money are committed to development.
Low Adoption Rate
User Confusion
Trust Concerns
Accessibility
Gaps
Support Tickets Rising
Costly Guesswork
Who the programme is for
Designed for teams
Introducing Al into real products
Best suited to UK SaaS, healthtech, edtech, fintech, public-sector suppliers and digital service teams with a live Al feature, beta. or planned release.
The programme
may not be suitable
when:
What you get at the end of the programme
Clear User Evidence
See exactly where users struggle, hesitate, misunderstand, or abandon journeys.
Prioritised Experience Risks
Identify usability, trust, and accessibility issues requiring immediate attention first.
Validated Recommendations
Test proposed improvements before investing significant time, money, and resources.
90-Day Improvement Roadmap
Gain a practical roadmap improving priority journeys over ninety days.
Adoption Measurement Framework
Track usability, trust, confidence, and adoption with meaningful performance measures.
Executive-Ready Findings
Present clear evidence, business implications, priorities, and recommended next steps.
The Six-Week Trusted AI Experience Accelerator
Week 1 — Alignment
Stakeholder workshop, product goals, analytics and existing evidence review
Week 2 — Expert Review
Usability, AI trust and accessibility-informed assessment
Week 3 — User Research
Moderated testing, think-aloud sessions and interviews
Week 4 — Insight & Prioritisation
Synthesis, friction mapping and root-cause analysis
Week 5 — Improvement Design
Wireframes, recommendations and prototype concepts
Week 6 — Validation & Roadmap
Prototype testing, executive presentation and 90-day plan
Stakeholder Alignment Workshop
AI Experience Research Brief
Risk Scorecard
User Research Findings Report
Friction and Journey Map
Prioritise Recommendation
Prototype Concepts
Validation Findings
Executive Summary
90 Day Roadmap
Turning user insight into validated improvements,
executive clarity and a focused 90-day roadmap.
Led by Obruche Orugbo, PhD
xploreUX is led by a Human-Computer Interaction specialist with expertise in UX research, think-aloud testing, usability evaluation, digital-product design and evidence-led product improvement.
The goal is simple: to help organisations make better decisions by understanding how real people experience AI-enabled services.
Founding Evidence Partnership
Starting Investment
This gives early partners access to the programme while helping xploreUX build credible commercial evidence.
You ask,
we answer.
Who is this programme for?
Teams with a live, beta or planned Al-enabled product that need user evidence before scaling or refining it.
Do you guarantee commercial results?
No. xploreUX provides evidence, validated recommendations and a clear rosdmap to improve decision-making and experience quality.
Do you do full development?
No. The core offer focuses on research, evaluation, recommendations and validation.
Can you support accessibility?
Yes. Accessibility-informed UX review is built into the process. Formal compliance audits can be supported through specialist partners if required.
What happens after the six weeks?
Clients can continue with implementation support, further research or an ongoing UX evidence retainer.
From early-stage startups
to global brands.
“An absolute game-changer for our workflow. We’ve cut ten hours of manual work every month and saved thousands in overhead thanks to their incredibly secure, automated categorization engine.”
Stéphane Bout
Operations Lead, Velo
“It actually makes looking at my monthly expenses feel rewarding rather than stressful.”
Clémence Adoue
Founder, Studio Arlo
“It actually makes looking at my monthly expenses feel rewarding rather than stressful.”
Christoph Deeg
Senior Director, Pathflow
“An absolute game-changer for our workflow. We’ve cut ten hours of manual work every month and saved thousands in overhead thanks to their incredibly secure, automated categorization engine.”
Stéphane Bout
Operations Lead, Velo
“It actually makes looking at my monthly expenses feel rewarding rather than stressful.”
Clémence Adoue
Founder, Studio Arlo
“It actually makes looking at my monthly expenses feel rewarding rather than stressful.”
Christoph Deeg
Senior Director, Pathflow
“An absolute game-changer for our workflow. We’ve cut ten hours of manual work every month and saved thousands in overhead thanks to their incredibly secure, automated categorization engine.”
Stéphane Bout
Operations Lead, Velo
“It actually makes looking at my monthly expenses feel rewarding rather than stressful.”
Clémence Adoue
Founder, Studio Arlo
“It actually makes looking at my monthly expenses feel rewarding rather than stressful.”
Christoph Deeg
Senior Director, Pathflow